Privacy Policy

Effective Date: May 12, 2026

At Golf Direct Now (“Golf Direct Now,” “Company,” “we,” “our,” or “us”), we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, make purchases, interact with us online, or otherwise use our services.

By accessing or using our website, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect the following categories of personal information:

Information You Provide Directly

  • Name
  • Billing and shipping address
  • Email address
  • Phone number
  • Payment information
  • Order history
  • Account login credentials
  • Product reviews or submitted content
  • Customer service communications
  • Club fitting or golf equipment preferences

Information Collected Automatically

When you use our website, we may automatically collect:

  • IP address
  • Browser type
  • Device information
  • Operating system
  • Referring URLs
  • Website activity and browsing behavior
  • Cookies and tracking data
  • Geolocation information (approximate)

Information from Third Parties

We may receive information from:

  • Payment processors
  • Advertising networks
  • Analytics providers
  • Social media platforms
  • Shipping and fulfillment partners
  • Fraud prevention providers

2. How We Use Your Information

We may use your information to:

  • Process and fulfill orders
  • Provide customer support
  • Communicate regarding orders, shipping, returns, and account activity
  • Improve our website and customer experience
  • Personalize products, recommendations, and marketing
  • Send promotional emails and SMS communications
  • Detect fraud and maintain website security
  • Conduct analytics and advertising performance measurement
  • Comply with legal obligations

3. Cookies and Tracking Technologies

We use cookies, pixels, tags, and similar technologies to operate our website and improve your experience.

These technologies may be used to:

  • Remember your preferences
  • Keep items in your shopping cart
  • Analyze website traffic and behavior
  • Measure advertising effectiveness
  • Deliver personalized advertising

We may use services such as:

  • Shopify
  • Google Analytics
  • Google Ads
  • Meta/Facebook Pixel
  • Klaviyo
  • Microsoft Advertising
  • TikTok Pixel
  • Other ecommerce and analytics providers

You may adjust your browser settings to refuse cookies, though some portions of the website may not function properly.

4. How We Share Information

We do not sell personal information for monetary compensation.

However, we may share information with trusted third parties for business purposes, including:

  • Payment processors
  • Shipping carriers
  • Ecommerce platform providers
  • Marketing and advertising partners
  • Analytics providers
  • Fraud prevention services
  • Customer service tools
  • Government or legal authorities when required by law

Some sharing of data for advertising and analytics purposes may be considered “sharing” or “targeted advertising” under certain state privacy laws.

5. Email and SMS Marketing

If you opt in to receive marketing communications, we may send promotional emails and text messages regarding:

  • Product launches
  • Sales and promotions
  • Cart reminders
  • Golf equipment recommendations
  • Company news

You may unsubscribe at any time by:

  • Clicking the “unsubscribe” link in emails
  • Replying STOP to SMS messages
  • Contacting us directly

Consent to receive marketing messages is not a condition of purchase.

6. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you may have the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

Right to Know

You may request information about:

  • The categories of personal information we collect
  • The sources of information
  • The business purposes for collection
  • Categories of third parties receiving information

Right to Delete

You may request deletion of personal information, subject to legal exceptions.

Right to Correct

You may request correction of inaccurate personal information.

Right to Opt Out

You may opt out of:

  • The sale of personal information
  • Sharing of personal information for targeted advertising

Right to Limit Sensitive Personal Information

You may request limitations on certain uses of sensitive personal information where applicable.

Non-Discrimination

We will not discriminate against you for exercising your privacy rights.

To exercise your California privacy rights, contact us using the information below.

7. Other U.S. State Privacy Rights

Residents of certain states, including Colorado, Virginia, Connecticut, Utah, Texas, Oregon, Montana, and others, may have similar privacy rights regarding:

  • Access
  • Deletion
  • Correction
  • Data portability
  • Targeted advertising opt-outs

Consumers may submit requests using the contact information listed below.

8. Data Retention

We retain personal information only as long as reasonably necessary to:

  • Fulfill orders
  • Provide services
  • Maintain business records
  • Comply with legal obligations
  • Resolve disputes
  • Enforce agreements

Retention periods may vary depending on the type of information and applicable legal requirements.

9. Data Security

We implement commercially reasonable safeguards designed to protect personal information against unauthorized access, disclosure, misuse, or alteration.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

10. Children’s Privacy

Our website is not directed toward children under 13 years of age, and we do not knowingly collect personal information from children.

If we become aware that personal information has been collected from a child under 13, we will take appropriate steps to delete the information.

11. Third-Party Websites

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third parties.

We encourage users to review the privacy policies of external websites before providing information.

12. International Users

If you access our website from outside the United States, your information may be transferred to and processed in the United States where privacy laws may differ from those in your jurisdiction.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or business operations.

Any updates will be posted on this page with an updated effective date.

14. Contact Information

If you have questions regarding this Privacy Policy or wish to exercise your privacy rights, please contact us:

Golf Direct Now
560 W Roosevelt Rd
West Chicago, IL 60185

Email: help@golfdirectnow.com
Phone: (630) 971-9486

Website: Golf Direct Now